SII Holds Mandarin Language Training To Strengthen Global Expansion

In an effort to bolster its international expansion strategy, PT Semen Indonesia International (SII) held a Mandarin language training program for employees on Monday, December 2, 2024. This initiative aims to enhance cross-cultural communication skills, especially in engaging with the fast-expanding Chinese market.

SII's President Director, Ridwansyah, explained that the program reflects the company's dedication to equipping employees with the skills needed to foster global business relationships. " Language serves as a vital bridge for building trust and strong relationships with international partners. Gaining proficiency in Mandarin is expected to open new market opportunities across Asia," he stated.

The Mandarin language training is conducted in collaboration with experienced instructors from Beijing Standard and is specifically tailored to meet business needs. Employees have responded positively to the program. "The rising need for Mandarin, especially in communicating with Mandarin-speaking clients, has made this training a much-anticipated initiative," said Imam Azzumar.

The company believes this initiative will enhance its global presence and support the goal of becoming a leading force in the international building materials trade. The training program is scheduled to run for three months. This strategic initiative highlights SII's commitment to staying competitive and flexible in the ever-changing global market.